• Update databases and use the
customer relationship management system;
• Manage website and look at data analytics; Conduct website content audits to maintain the proper content and interface to users;
• Work with the marketing manager to work strategically on creating project plans and map out the tasks needed to implement that plan to help the University reach its key goals and priorities
• Keep up to date with marketing developments, trends, and tools to communicate British Vietnam University stories effectively;
• Ensure that brand guidelines are adhered to in all marketing activities across the university; Maintain and manage BUV corporate image and identity, which includes the use of logos and signage;
• Write or actively involves in preparing diverse marketing distributions (brochures, press releases, website material, media articles, video clips, etc.);
• Identify collaboration opportunities with external business partners in events, sponsorship and joint marketing activities;
• Plan and implement creative and engaging events in coordination with other
marketing communications activities; Lead event preparation and manage all deliverables within deadlines; Work with relevant agencies in big-scale events for effective event management.
• Develop marketing communications campaigns to ensure the maximum promotion of the University, support the current and future business objectives and build relationships with various stakeholders;
• Take part in social media tracking and media clipping, brand mentioned in both mainstream and social media;
• Undertakes the necessary market research to have a depth-understanding about industry;
• Support BUV's activities in organizing or presenting at high schools and other events;
• Be responsible for the follow-up with admin jobs in the Marketing and Communications Department;
• Contribute to the overall success of the University by performing all other duties and responsibilities as assigned.
• Ability to work independently or as a part of a team, always deliver attentive responses to requests for assistance;
• Proven experience as
senior marketing executive or similar roles;
• Advanced in English and Vietnamese, both written and oral communications;
• Strong work ethic with a dedication to excellence;
• Excellent written and verbal communication skills, both in English and Vietnamese;
• Ability to produce high-quality product while managing multiple projects simultaneously, with discipline in meeting deadlines in a fast-paced environment;
• Passion for finding innovative ways to increase performance;
• At least three years of related experience.
• Holder of bachelor&039;s degree in Communications, Marketing, or Business or equivalent combination of education and experience preferred;
• Can-do attitude, proactive and solution-oriented at all times;
• Vietnamese national;
• Enthusiastic and hardworking.
