Marketing management:
- Monitoring market trends and analyzing customer activities to identify business opportunities
- Monitoring ongoing marketing campaigns and spending based on the budget allocated
- Developing and improving marketing plans unique to the products such as: blockchain/gamefi/defi or crypto
- Conducting
marketing research and analysis to produce relevant marketing information and evaluate trends
- Networking with suppliers, large contractors, partner organizations and other business stakeholders
KOL Management:
- Communicate results, both internally and to clients.
- Track, care, evaluate, and make reports of the performance of KOLs
- Build long term relationships with valuable KOLs
- Analyze, monitor and optimize KOL performance on monthly basis
- Negotiate costs & contracts with partners in order to create mutually beneficial business relationships
- Search for potential KOLs by the program&039;s criteria on different platforms to build powerful brand experiences.
- Other tasks as assigned by Line Manager
- Help promote and boost new applicants through various content creation from partnering KOL&039;s
- Improve program quality and ensure KOLs hit their targets in each activity.
- Select and negotiate with influencers/KOLs/Agencies to execute strategic campaigns.
- Develop recommendations for clients to further expand their influencer marketing campaigns.
BENEFIT
* Performance & Salary Review: 2 times/year;
* Working time: 9:00 - 17:00 (Monday to Friday);
* Friendly, open and fast-paced environment where every ideas are welcomed.
* Free snack, coffee, tea available.
* Comfortable and bright office with JW Marriot & Hanoi Museum view.
* Transportation allowance and free parking included.
* Variety of corporate events: weekly tea-break, monthly birthday parties, quarterly
team building to New Year party, company trip etc.
* 100% offered salary from probation time;
* Technical seminars and workshops annually.
- English proficiency is a must
- Have experience (or have a great interest) in blockchain & cryptocurrencies.
- Good at catching trends and creating topics in social media such as blockchain/gamefi/defi or crypto-investment related topics.
- Be flexible, adaptable and ready to learn quickly. Ability to multi-task is vital.
- High-level negotiation and presentation skills
- Have 2y+ experience and a great understanding about managing KOL/Talent/Community
- Have good networking with KOL/Infulencers/Communities.
- Having attention to details
- Have excellent spoken and written
communication skills
- Bachelor degree in Communication, Management, Marketing, PR, Business or equivalent is preferred.
- Demonstrated effective leadership - people management experience is important
- Proactive with a strong business mindset
- Great time management skills and attention to detail.
